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SEO Glossary of Terms
A Glossary of Terms relating to search engine optimisation (seo)
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Information architechture

Information architecture is a method of sorting, structuring and organising content in a way that is easy to access and is meaningful and useful. In order to do this well consideration must be given to the methods that both spiders and humans use and access websites. This is done by having good anchor text which is descriptive, using clear titles, focusing on one topic per page, use related links, avoid duplicate content and make good use of breadcrumb navigation.